ICICIdirect Centre For Financial Learning (ICFL)

ICICIdirect Centre for Financial Learning (ICFL) is an initiative of ICICI Securities Limited set up with an objective of simplifying financial knowledge and increasing financial literacy amongst prospective or experienced investors and knowledge seekers. ICFL training programmes are categorised under Investment Education Programmes and Professional Certification & Development Programmes. The repository of domain knowledge includes a host of in-house developed seminars, workshops, certifications and training programmes leading to reputed certifications. These programmes are in the area of Stock Investing, Derivatives, Mutual Funds, Financial Planning, Wealth Management, Corporate Finance, etc.

CFL is an Authorised Education Partner of Financial Planning Standards Board India for CFPCM Certification.

About CFPCM Credentials & FPSB India

Rated as Gold Standard in Financial Planning, CERTIFIED FINANCIAL PLANNER or CFP is an international certification programme in the lucrative field of financial planning, wealth management and financial advisory services.

As the Indian Financial Industry is transforming and maturing, professional financial planners have become an imminent need. In India,leading industry giants from the financial services sector have been promoting the concept of financial planning among customers and professionals.


The CERTIFIED FINANCIAL PLANNER certification programme makes you competent to provide strategic advice with regard to investment, insurance, tax,retirement & estate needs and enables you to plan and fulfil such needs.


  • A mark of quality – the world over
  • Tested for competency, education, examination & work experience
  • Committed to code of ethics & rules of professional conduct
  • The highest level of certification globally in the field of financial planning

About FPSB India – The Certification Awarding Body

  • FPSB India is the principal licensing body that awards CFP Certification in India
  • It is an affiliate of Financial Planning Standard Board (FPSB) based in Denver, U.S.
  • It provides a pathway for members to develop the necessary skills & knowledge to become successful financial planners

CFP,CM , Certified Financial Planner and are certification marks owned outside the US by Financial Planning Standards Board Ltd. Financial Planning Standards Board India is the marks licensing authority for the CFP marks in India, through agreement with FPSB Ltd.

Management Thoughts

Vaijayanti Naik

Abhishake Mathur CFPCM
Senior Vice President,
Financial Planning Services, ICICI Securities Limited

“The competency and ethical standards set by CFP professionals further reinforces trust in Financial Planning & Advisory Services amongst our clients”

Vaijayanti Naik

Vaijayanti Naik
Sr. Vice President & Head -
Human Resources, ICICI Securities Limited

“The demand for qualified financial planners in the banking and financial services industry is enormous. CFP professionals not only fulfil this demand but also bring credibility and integrity to the financial planning role.”

Why CFPCM Certification?

  1. Supported, recognised and promoted by 48 Charter Members and other employers engaged in financial planning services, looking for competent and ethical financial planning professionals.
  2. An industry and employment-oriented certification which is rated as “One of the Best Jobs” by U.S. News and World Report, 2012.
  3. Rated amongst the ‘Top 20 Jobs’ on the basis of five key areas: Work Environment, Physical Demands, Job Outlook, Income Levels and Stress by Career Cast in 2014.
  4. The most recognised and respected financial planning certification in 25 countries.
  5. Rated as Gold Standard by Wall Street Journal in 2006.
  6. Ideal for self employment. Financial planners can start their own practice as an entrepreneur.
  7. Highly sought after certification by BFSI industry as it provides credibility with customers seeking trustworthy assistance.
  8. Enables qualified individuals to provide clients with a holistic approach to achieving their financial and life.
Wealth management

Demand for CFPCM Professionals

Careers in financial planning are expected to grow 41% globally by 2016, according to Money Magazine and

Assuming one financial planner is handling approx. 1,000 clients,we need at least 50,000 Certified Financial Planners in India immediately. However, up till December 2014, India has had only 1820 CFP professionals.


With a growing demand for qualified financial planners,Now is the time to become a Certified Financial PlannerCMProfessional

In India, CFP recipients are in demand in the following fields:

  • Banking
  • Wealth Management Companies
  • Stock Broking Firms
  • Investment Advisory Services
  • Financial Planning Services
  • Life and General Insurance
  • Accounting and Law Firms
  • Asset Management Companies
  • Credit Counselling Organisations

CFPCM Certification is suitable for:

  • B.Com / M.Com / BMS / BBA / BBI / BAF / BFM
  • Other undergraduates / graduates looking for a career in finance
  • MBA / CA / CA Inter
  • Sub-brokers
  • Insurance Advisors
  • Banking Professionals
  • Mutual Fund Distributors
  • Professionals interested to make a fruitful career in finance

Career Opportunities & Pay Scale

Whether you are pursuing your graduation, seeking to improve your professional status or want to become a practicing financial planner, CFP certification can open the doors to better opportunities.

Levels Job profile Qualification/ Experience Expected Pay (p.a)
Entry Trainees and executives in Banks, Wealth Managers and Financial Advisory Firms Pursuing CFPCM Certification Education Program + Graduate Fresher 2 to 4 Lakhs
Middle Relationship Managers, Wealth Managers, Financial Planners, Financial Advisors,Investment and Insurance Advisors Passed CFPCM Examination + Work Experience of 1-2 Years 4 to 8 Lakhs
Senior Business Heads, Functional Heads,Specialists, Sr.Planners, Sr. Advisors and Team Leaders ttained CFPCM Certification + Experience of more than 3 years Above 8 Lakhs

The Promoters of CFP Certification

On successful completion of the programme, a student is awarded an “Advanced Diploma in Wealth Management” by the AIMA in association with the ICFL as an Industry Partner.


Pathway to CFPCM Certification:

Pathway Regular Challenge Status
Education A candidate must be HSC / 12 pass at the time of enrolment and has to complete the education criterion, which is passing the following four examinations*:
1. Risk Analysis & Insurance Planning (Exam 1) 2. Retirement Planning & Employee Benefits (Exam 2) 3. Investment Planning (Exam 3) 4. Tax Planning & Estate Planning (Exam 4)
A candidate must be a CA / Intermediate level, CFA (US), ICWA, CAIIB,CS, LLB, Ph.D,M.Phil, PG, Licentiate / Associate / Fellowship of Life Insurance, Actuary, FFSI & FLMI from LOMA, Civil Service Examinations by UPSC
Examination Advanced Financial Planning Exam 5
Experience Either pre or post CFP examination (3 years for graduates & 5 years for non- graduates) Pre CFP Examination (3 Years in financial services industry & 5 Years in non-financial services industry)
Ethics Signed Declaration for adherence to FPSB India’s Code of Ethics & Rules of Professional Conduct
Certification Candidate is authorised by FPSB India to use CFPCM i.e. CERTIFIED FINANCIAL PLANNERCM
* All examinations are facilitated by NSE and conducted online on NCFM platform on NSE’s examination centres and other NSE networked sites throughout India.

The Practical Learning Curriculum

Introduction to Financial Planning

  • Financial Planning Process
  • Client Interactions
  • Time Value of Money Applications
  • Personal Financial Statements
  • Cash Flow and Debt Management
  • Asset Acquisition
  • Education Planning
  • Overview of Risk Management
  • Investment Planning
  • Retirement Planning
  • Special Circumstances
  • Plan Integration
  • Ethics and Business Aspects of Financial Planning

In India, CFP recipients are in demand in the following fields:

  • Risk Management and Insurance
  • Identifying Client’s Exposures to Morality, Health,Disability, Property, Liability and Long-term Care Risk is Emphasized
  • Selecting the Appropriate Risk
  • Insurance Pricing
  • Various Insurance Policies & Strategies:
    • General Insurance
    • Life Insurance
    • Motor Insurance
    • Medical Insurance
    • Insurance of Business Risk Regulation

In India, CFP recipients are in demand in the following fields:

  • Retirement Need Analysis Techniques
  • Development of Retirement Plans
  • Various Retirement Schemes such as:
    • Employees Provident Fund (EPF)
    • Public Provident Fund (PPF)
    • Superannuation Fund
    • Gratuity
    • Other Pension Plans, Post-retirement Counselling

Investment Planning

  • Risk Return Analysis
  • Mutual Funds
  • Derivatives
  • Asset Allocation
  • Investment Strategies
  • Portfolio Construction & Management
  • Regulation of an Investment Adviser

Tax and Estate Planning

  • Tax Planning:
    • Income Tax Computation
    • Capital Gain & Indexation
    • House Property
    • Deductions & Allowances
    • Non Resident Indian Tax Laws
    • Tax Management Techniques
  • Estate Planning:
    • Wills, Trust, Indian Succession Act
    • Power of Attorney
    • Joint Ownership of Property

Advanced Financial Planning

  • Establishing Client Planner Relationship
  • Analyse Client Objectives, Needs & Financial Situation
  • Developing the Financial Plan
  • Implementing the Financial
  • Monitoring the Financial Plan

A candidate has the option to be certified as an AFP at module level number 2 / 3 / 4 / 5

Our Differentiators


When you choose an education partner, you should look for:

  1. Expertise: Training Standards of the education provider
  2. Experience: Experience of faculty
  3. Exposure: Support for an internship to enhance practical learning
  4. ICICIdirect Centre for Financial Learning ensures that you get all of the above.


Internship shall be provided with Financial Planning Services Department of ICICI Securities Ltd. based on fulfilment of the following criteria:

  • Successfully cleared module 2 to 5 of the CFP Certification and is eligible for the Advanced Financial Planning module.
  • Successfully completed graduation.
  • Established a need for an internship
  • Cleared the interview for internship.


What matters for quality learning is - Who will teach you?

With the objective of ensuring premium & highly practical learning that you deserve, we have stringent faculty selection standards.

All of our faculty are CFPCM certificants and have not only rich experience as industry practitioners but also flair to teach.

The Intensive 3-Tier Faculty Selection Process

The organisation follows an intensive 3-tier process for selection of the faculty.

  1. Credential-based shortlisting
    • CFPCM Certification
    • Extensive experience in teaching
    • Experience as an industry practitioner
  2. Personal interview with qualified domain experts

    Before selection, internal experts involve in a detailed discussion with the faculty to evaluate domain knowledge and ability to teach.

  3. Screening by the committee of top management

    Each faculty is exclusively screened by a committee consisting of senior management of ICICI Securities Limited.

Our Programme Offerings:

Regular Pathway: Classroom Learning

  • 150+ Hours of Core Practical Learning
  • Exhaustive Study Material
  • Case Studies with Mock Tests
  • Online Mock Tests
  • Doubt Solving/ Faculty Interaction Sessions
  • Flexibility to attend missed classes based on class schedule
Duration: 3 to 6 months

Regular Pathway: Online Learning (CFPCM e-CLASS)

  • Audio and Web based training modules
  • Study Material
  • Over 15 Case studies for Module 6
  • Connect to Faculty-Online
  • Student progress tracking and report
  • 2-hour exam orientation at ICICIdirect Centre for Financial Learning
Subscription Duration: 1 year from day of registration

Challenge Status Pathway: Classroom Learning

  • 40+ Hours of Core Practical Learning
  • Exhaustive Study Material
  • Case Studies with Mock Tests
  • Online Mock Tests
  • Doubt Solving / Faculty Interaction Sessions
  • Flexibility to attend missed classes based on class schedule
Duration: 1 to 2 months

Challenge Status Pathway: Online Learning (CFPCMe-CLASS)

  • Audio and Web based training modules
  • Study Material
  • Over 15 Case studies for Module 6
  • Connect to Faculty-Online
  • 2-hour exam orientation at ICICIdirect Centre for Financial Learning
Subscription Duration: 1 year from day of registration

Add-ons for both pathways

  • Basics of Excel from a CFPCM learning perspective
  • Financial plan construction training by an industry practitioner for those who have cleared module numbers 2 to 5
  • Guest Lectures by industry experts
Duration: 1 to 2 months